E-commerce Channel Management

• Elevate our brand on major marketplaces by optimizing listings (SEOs), managing promotions, and analyzing performance data to drive sales and improve customer engagement.
• Monitor key performance indicators (KPIs) like sales, conversion rates, customer reviews/ratings, and implement strategies to improve these metrics.
• Spearheading regular market analysis and competitor benchmarking to identify trends pricing strategies, and promotional and opportunities for growth and expansion.
• Plan, execute, and optimise campaigns and promotions effectively to achieve sales and marketing objectives.
• Collaborating with cross-functional teams to launch impactful campaigns.

Inventory & Financial Management

• Collaborate with cross-functional teams to ensure smooth operations, from stock management to financial reporting, aligning e-commerce strategies with our broader business goals.
• Ensuring quantity of inventory is always accurate and up to date, perform weekly and monthly reconciliation whenever is needed.
• Work closely with Warehouse & Production Team on stock allocation for the website that meets e-commerce Marketing Plan on collection launching, replenishment and promotions. This includes overseeing the Quality Check is carried out accordingly upon stocks received.

Customer Excellence

• Lead the charge in managing customer interactions including inquiries, complaints, refund/exchange requests, recommendations, and other activities that reflect to the operation of the e-commerce.
• Foster satisfaction, loyalty, and community through exceptional service and engagement initiatives.
• Monitor customer feedback, reviews, and ratings to identify areas of improvement and implement strategies for enhancing customer satisfaction and retention.

Other

• Supervise and provide support (hands on to work might be required) to subordinates to ensure set deliverables.