• Design and manage content to promote brand-focused messages for website and social media platforms.
• To identify and develop key opinion leaders to increase product branding, exposure and product endorsement.
• Manage social media channels management (Facebook, Instagram, YouTube, Tiktok, etc) – content creation and query responding across all social media channels and owned platforms.
...
Plan and execute digital marketing campaigns to support overall business objectives, ensuring alignment with target audience and messaging.
Manage company's social media accounts to maintain a consistent brand presence and engage with followers. Monitor trends and industry news to identify opportunities for relevant content creation.
Track and analyse key performance indicators (KPIs) to measure the effectiveness of digital marketing efforts. Generate regular reports to provide insights and recommendations for optimization.
...
2) Proficiency in using various digital marketing tools, analytics platforms, and content management systems. Familiarity with Google Ads, Facebook Ads,TikTok Ads and marketing automation platforms is advantageous.
3) Strong creative thinking and content creation skills to develop engaging digital campaigns.
4) Ability to analyze data, draw insights, and make data-driven decisions to optimize marketing efforts.
...